home *** CD-ROM | disk | FTP | other *** search
- <text id=90TT0193>
- <title>
- Jan. 22, 1990: Business Notes:Restaurants
- </title>
- <history>
- TIME--The Weekly Newsmagazine--1990
- Jan. 22, 1990 A Murder In Boston
- </history>
- <article>
- <source>Time Magazine</source>
- <hdr>
- BUSINESS, Page 52
- Business Notes
- RESTAURANTS
- Milkshake Cum Laude
- </hdr>
- <body>
- <p> "Fast food used to be a bootstraps business--you started
- out as a fry cook and then became president. No longer." So
- says Professor Don Smith of Washington State University, who
- holds what may be the first endowed chair for the study of the
- fast-food industry, thanks to a $250,000 grant from Taco Bell.
- A former executive for Kentucky Fried Chicken and the Shakey's
- pizza-parlor chain, Smith says the booming $60 billion industry
- is suffering a shortage of skilled managers.
- </p>
- <p> To help fill the gap, Smith teaches such diverse subjects
- as market psychology, distribution systems and new-product
- development. Within 2 1/2 years of graduation, students can
- expect to manage 200 to 300 employees in businesses with as
- much as $5 million in annual revenue. Says Smith: "For a young
- person interested in management, there's no better opportunity
- than fast food."
- </p>
-
- </body>
- </article>
- </text>
-
-